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HAS

Hasbro (HAS) Stock Forecast & Price Target

Hasbro (HAS) Analyst Ratings

Based on 11 analyst ratings
Buy
Strong Buy 55%
Buy 27%
Hold 18%
Sell 0%
Strong Sell 0%

Bulls say

Hasbro is expected to continue its success in 2028 due to its strong performance in the 4th quarter of 2025, plans for growth in both the toy sector and AI, and projections for growth in sales, EBITDA, and EPS in 2027. The company's licensed toy lines are driving growth, and they have initiated a buyback program to reach their leverage target. However, competition and technology advancements may pose challenges, and potential risks include economic downturns and changes in trade policy. Overall, Hasbro appears to be well-positioned for growth and success in the near future.

Bears say

Hasbro is facing challenges in its core product line with stagnating sales and a decline in consumer spending. This has been exacerbated by the company's acquisition and divestment of non-core lines, as well as challenges in the international market. The company's efforts to pivot towards "gamified, entertainment driven, multi-purchase and multi-generational" products have yet to show significant growth, and it continues to face risks such as rising costs and currency appreciation. Additionally, the company's foray into video games with its acquisition of Warlock and push for self-published AAA games may be met with challenges and delays, potentially impacting its financial performance. This, coupled with limited potential for upside in the fourth quarter of 2025, leads to a negative outlook for Hasbro's stock.

Hasbro (HAS) has been analyzed by 11 analysts, with a consensus rating of Buy. 55% of analysts recommend a Strong Buy, 27% recommend Buy, 18% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Hasbro and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Hasbro (HAS) Forecast

Analysts have given Hasbro (HAS) a Buy based on their latest research and market trends.

According to 11 analysts, Hasbro (HAS) has a Buy consensus rating as of May 5, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $109.73, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $109.73, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Hasbro (HAS)


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