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ULTA
Volume: 913.47K

Ulta Beauty (ULTA) Stock Forecast & Price Target

Ulta Beauty (ULTA) Analyst Ratings

Based on 21 analyst ratings
Buy
Strong Buy 38%
Buy 38%
Hold 19%
Sell 5%
Strong Sell 0%

Bulls say

Ulta Beauty is well-positioned to see continued growth thanks to its omnichannel model, strong brand partnerships, and a diverse mix of product offerings. The company's strong comps and ongoing market share potential indicate future success. Analytics reveal that Ulta's increased newness, along with its differentiated offerings and unique value proposition, will contribute to its continued success.

Bears say

Ulta Beauty is facing increased competition from other retailers, with a higher percentage of product overlap with Sephora and Amazon compared to previous years. This suggests that Ulta may struggle to differentiate itself and maintain its market share. Additionally, the end of Ulta's partnership with Target could also hurt the company's sales and customer traffic. Despite strong social media and influencer presence, the recent earnings miss and lowering of future expectations shows that Ulta may not be able to sustain its past growth and profitability.

Ulta Beauty (ULTA) has been analyzed by 21 analysts, with a consensus rating of Buy. 38% of analysts recommend a Strong Buy, 38% recommend Buy, 19% suggest Holding, 5% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Ulta Beauty and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Ulta Beauty (ULTA) Forecast

Analysts have given Ulta Beauty (ULTA) a Buy based on their latest research and market trends.

According to 21 analysts, Ulta Beauty (ULTA) has a Buy consensus rating as of May 5, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $666.95, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $666.95, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Ulta Beauty (ULTA)

Volume: 913.47K

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